Wine Copywriter

Digital marketing for wineries

There are few industries as thrilling as wine. It is steeped in thousands of years of history and yet dynamic and innovative, it is crafted in some of the world’s most amazing locations and is interwoven with fascinating stories. That is why we love working with vineyards and wineries to help them share their stories with consumers around the globe.

When it comes to wine writing you need a certain level of technicism along with a flair for creativity, a knowledge of the wine world and an ability to connect with even the most novice consumers. It is part of what makes wine copywriters so in demand. 

Whether you need a brand story that connects with your target audience or website content and emails as part of your wine marketing strategy, our expert wine copywriters are on hand to help you reach more consumers.

Vintage content
for your brand

The best wine writers have a passion for their subject area and a strategic approach when it comes to speaking to consumers. They know how to take grape varieties and winemaking processes, terroirs and climate conditions and weave them all into a story that resonates with the person looking for a bottle to enjoy with dinner on a Saturday night.

With experience writing for some of the biggest wine brands in the world, from Concha y Toro to Jacob’s Creek, Familia Torres to Gato Negro, our wine copywriters can create product names and immersive brand stories, website content and brand video scripts, all so you can better market your amazing product.

“There are few products in the world as evocative as wine, but in a crowded marketplace it is vital you understand your consumer and know how to tell a story that makes you stand out on the shelf.”

Sarah Gordon, branding and editorial specialist